Wednesday, 13 March 2013

Little idea of next penguin update (focused to merchant quality)

As you all know Google Panda was updated in February 2011 and brought up vast changes in search engine ranking.  Matt Cutts has declared that there will be another change in penguin by the end this week, the second era of penguin update. This will results in distinguished ranking bring once again improved high quality search result.

 Last Google’s last Panda refresh  which affected around 1.2 percent of English queries on January 22 was not so far, then also once again SEO people needs to change their strategy after this update.

Matt Cutts has clearly declared about their work on “the next generation of Penguin”. Penguin update made on last April affected most of the sites with link profiles and badly hit spammers. The most recent update was Penguin refresh in October.

As said by Cutts, somehow the next penguin update will bring a big change to the world of SEO mainly this will be focused to merchant’s quality. So, next few months will be pretty hard for most websites and merchants on Google.


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